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JetBlue Reveals New “Blueberries” Livery Design

October 16, 2009


JetBlue Airways has revealed the latest livery design in the airline’s LiveTV hangar at Orlando International Airport. The new livery, called “Blueberries,” sports a tailfin design of concentric circles in the airline’s trademark colors, as well as a new white-cap on the tail. The fuselage has also been updated. The JetBlue logo is entirely dark blue and featured prominently. All future livery refresh cycles will convert the fuselage logo to the new JetBlue logo. The new Blueberries paint scheme will be scheduled into the airline’s current paint-refresh timeline. JetBlue expects to have five aircraft painted in the new Blueberries livery by year end. n addition to introducing the Blueberries livery, the airline also announced the JetBlue Crewmember Tailfin Design Contest in which JetBlue crewmembers will have the opportunity to submit up to three proposed designs for another new tailfin on or before Nov. 17. The winning design will be chosen from among the finalists by public voting between Dec. 8, and Jan. 31, and the winning design will be announced on Feb. 11, as part of the value airline’s 10-year anniversary celebration. More details will be made available at JetBlue’s Facebook page at www.facebook.com/JetBlue and via Twitter at www.twitter.com/JetBlue. For more information, visit www.jetblue.com.

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